Research methodology June 2022

NMIMS Internal Assignment Applicable for June 2022 Examination

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Q1. The training manager at ABC corporation has asked you to identify the kind of training programs that should be offered to the young recruits who have joined as management trainees and are to be imparted five additional general management programs along with their specify job training modules. The trainees are a mixed bunch of engineering and management graduates.

  • (a) How would you formulate your management research questions?
  • (b) How would you carry out a problem audit? Explain in detail the steps you would take for this.
  • (c) What could be the mix of variables that could impact the investor decisions? Is it possible to represent the same through a theoretical framework?
  • (d) State your study objectives and research hypotheses.   (10 Marks)

Q2. -An Academic ———- Opportunities. The objective of the study was as follows:

1.   To assess the growth and development opportunities available in IT companies.

2.   To  form  comprehensive  information  shoot  on  the  compensation  packages  for employees of various IT opportunities.

3.   To assess the tradeoff that employees might make with respect to growth and development opportunities in case of an attractive compensation package.

4.   To profile the typical employee in the IT sector.

5.   The implication of the analysis for the IT study.

Q3a. Describe the four types scales with examples?      (5 Marks)

Q3b. The table below presented the ranks which were assigned by three judges to the works of ten articles:

S.no.12345678910
Judge A57413298106
Judge B48327110695
Judge C86210413957

Compute the spearman’s rank order correlation coefficients for each pair of ranking anddecide:

a)  Which two judges are most alike in their opinion about these artists

b)  Which two judges are different in their opinion about these artists?(5 Marks)

Develop a questionnaire for the above study based on the objectives?           (10 Marks)

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Business Ethics & Governance Risk June 2022 Examination- N M I M S

NMIMS Internal Assignment Business Ethics & Governance Risk Applicable for June 2022 Examination

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Q1. As a product manager you are responsible for a new hand sanitizer launched recently by your company,  Health  and Hygiene  Ltd.  Most of  your business is offline through channel partners. You are considering a hybrid model of offline as well as online distribution channels (ecommerce platform). Prepare a note for your Marketing Head identifying five financial and five operational risk involved and classify them as high, medium  and  low,  so  that  the  reputation  and  stated  values  of  your  company  are protected.    (10 Marks)

Q2. Select any one popular TV advertisement for any product/service that you find ethically wrong/inappropriate, or offensive. Using any one ethical decision making model (three models covered in class during session 1, chapter 2, or any other model), analyse and explain the ethical issues involved and why they are wrong /inappropriate /offensive, from the perspective of any three relevant stakeholders eg consumers, company/brand, or section of society involved or targeted, e.g., women, children, etc.  (10  Marks)

Q3. Intelligent Services, your employer, prides itself on hiring minorities. One candidate fully fits the job requirements for an open position in your division. However, your boss is concerned that some of your customers will not understand the candidate’s limited command of the English language. You are the manager to whom this candidate will report, if selected.

a. What decision will you take and how will you explain/justify it to your boss?  (5 Marks)

b. Which two programs and/or processes will you introduce in your division to be able to successfully deploy many more such candidates in future?    (5 Marks)

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Strategic Management June 2022

NMIMS Internal Assignment Applicable for June 2022 Examination

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Q1. Strategic Management crucially defines and determines the long-term performance of a business entity. This is concerning, Nokia, who lost its pace in the smartphone race. As quoted by source:

“Nokia has been long the market leader in the mobile phone market and with its enormous reach and huge customer base, had successfully created significant entry barriers for any new player as such. Its Symbian OS being the backbone of the whole success story contributed to a great deal in its higher perceived ease of use. Customers used to enjoy the features, thanks to the highly simplified GUI. It ruled the middle and low-end market for a long.

But, Nokia did a blunder and lost its market share.”(Source: https://www.marketing91.com/nokia-lost-market-share/)

In the context of the above case, define the term strategic management, discuss, what are the three major challenges to strategic management, and specifically point out concerning Nokia among the three challenges, out of these challenges which challenge hit hard to the Business Giant. (10 Marks)

Q2. Reliance Industries Limited is a Fortune 500 company and the largest private-sector corporation in India.

RIL has evolved from being a textiles and polyester company to an integrated player across energy, materials, retail, entertainment, and digital services. In each of these areas, they are committed to innovation-led, exponential growth. RIL has adopted a parenting strategy. Discuss the concept of corporate parenting. Discuss the analytical steps which are crucial in developing a corporate parent strategy. Conclude how corporate parenting or parenting strategy is more beneficial when compared against portfolio based corporate strategy (10 Marks)

Q3. General Electric (GE) is well known for its extraordinary competency in management development.

a. Discuss how the terms capabilities, competency, and distinctive competency differs from each other.

Also, concerning the VRIO Framework of analysis, highlight the four questions which any strategist might have examined concerning GE for evaluating its extraordinary competency in management development. (5 Marks)

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Marketing Management June 2022

Internal Assignment Applicable for June 2022 Examination

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  1. Italiano is a popular restaurant in the Vile Parle area of Mumbai. The lockdown and subsequent Covid restrictions force the restaurant to shut shop. The owner Mr Ranjeet Sharma is also the main chef of the restaurant decided to start operations from home and use the apps of Zomato and Swiggy to run the place as a cloud kitchen. The business not only survived but became a profitable venture. The recent lifting of restrictions as put Mr Sharma in a quandary, should he now re- rent restaurant space at a very expensive rental value or should he continue to run it as a cloud kitchen. He has approached you, a
    marketing consultant for advice on devising a plan of action. What would you advise?
    Create a plan of action for the business. Create a communication plan. Create a consumer
    outreach plan. (10 Marks)

2. You are the marketing director of Football Federation of India. Soccer as a sport although
very interesting is not a popular audience sport in India. How would you generate
consumer interest in Football? Create a marketing plan for making Football as a
consumer sport using the marketing mix principles. (10 Marks)

3.You are the marketing director for Super max theatre chain. You want to build a footprint
for the chain across India. Before the commercial launch of the service you want a better
orientation of consumer expectations.
a. Plan a research program with clearly defined target groups, geographies, demographics
you shall plan your research project. (5 Marks)

b. Create a 10-question survey questionnaire. (5 Marks)

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Information system for managers June 2022

Internal Assignment Applicable for June 2022 Examination

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  1. You have been appointed as IT Head of a soon to be opened Retail chain store by the
    name of “India Retail Store” which will have branches all over India. India Retail store
    is a Private Limited company. Highlight at least 5 security threats that a bank may face in
    today’s times and suggest 5 innovative IT security mechanisms to ensure that such threats do not harm your Retail store chain & that your systems remain as secure as ever.(10 Marks)
  1. Choose any e-Governance initiative of any country in the world which is aimed at helping
    the poor & the needy sections of the society. Enlist atleast 10 benefits of having
    implemented this system for the benefit of this downtrodden section. (10 Marks)

3. The city of Mysuru is one of the cleanest cities of India and is in close driving distance
from Bengaluru, the IT hub. You have been invited as an external IT consultant by
Government of India with a mandate to convert Mysuru into a “Smart City”

a. Which “Smart” city in the world will you choose as a benchmark to emulate some of the
best practices of that city into Mysuru? Provide atleast 3 reasons with brief descriptions
behind your choice of choosing that particular city as a benchmark? (5 Marks)

b. Suggest & describe atleast 2 innovative technology enabled services that you will
introduce into Mysuru so that it can be called as a “Smart city”? (5 Marks)

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Cost and Management Accounting April 2022- Nmims

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Course: Cost and Management Accounting
Internal Assignment Applicable for April 2022 Examination

  1. Department A’s manager wishes to apportionment the indirect expenses identifiable
    with department A to all the other departments of the organization. However, the
    managers of other departments opine that the indirect expenses allocated to department
    A cannot be apportioned to other departments. Elucidate the terms ‘allocation and
    apportionment’ and bring out the differences between them to department A’s manager.
    Also, provide five examples of cost items to the manager that are suitable for
    apportionment and their respective basis of apportionment. Identify if department A’s
    manager was correct. (10 Marks)
  2. Plyway manufactures and sells wooden chairs. The chief accountant of the entity is
    contemplating whether to follow marginal costing or absorption costing for preparing
    the profit statement. Explain any three advantages of marginal as well absorption
    costing to the chief accountant. Also, try to bring out three differences between marginal
    and absorption costing to make the choice easy for the chief accountant. If the chief
    accountant is preparing the profit statement for internal, decision-making purpose,
    which of the two methods should she follow? (10 Marks)
  3. Framers is in the business of trading in frozen mango pulp tins. It always maintains a
    more inventory than required and hence incurs a huge amount of holding (carrying)
    costs. It wishes to know the ideal quantity of inventory to be ordered that would
    minimize the ordering as well as the holding costs. It provides the following
    information:
    a. Annual requirement 30,000 packets; cost of one packet is ₹1200; ordering cost is ₹3,240
    per order and holding cost is 5 percent. Compute the economic order quantity.
    (5 Marks)
    b. What is the total inventory cost if the company has been ordering 2,500 packets with
    every order? Would the total inventory cost be higher or lower than the EOQ?
    (5 Marks)

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Strategic Management Assignment April 2022 -NMIMS

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Q1. It is rumored that a Chinese car brand, FAW Haima, plans to enter India. The company will also be launching the FAW Haima 8S, a mid-size SUV in India. You are in charge of the Mahindra and Mahindra SUV division. Please suggest five innovative ideas to source information about your competitor, FAW Haima, so that your company is better prepared to take on this new challenge. (Please assume that the COVID-19 pandemic is over). (10 Marks)

Q2. L1 technologies, a US based Defence contractor wishes to enter India. Conduct a PESTLE analysis for L1 technologies in India & suggest whether L1 technologies should enter India or otherwise. (Please assume that Covid-19 pandemic is over).    (10 Marks)

Q3. You are the Head-Manufacturing of Tata Steel. You are planning to set up a brand-new Manufacturing plant at a village in rural Karnataka.

a. Perform a Stakeholder analysis & suggest which all stakeholders will be taken into confidence & also what would be your communications approach plan to bring them into your point of view? (Please assume that Covid-19 pandemic is over).   (5 Marks)

b. Highlight some of the creative & innovative initiatives that you would undertake to convince the stakeholders that you mean to do good for all the stakeholders.  (Please assume that Covid-19 pandemic is over).    (5 Marks)

Essentials of HRM April 2022

Essentials of HRM

April 2022 Examination

Q1. Explain what human resource management. Briefly discuss and illustrate three important trends influencing human resource management. (10 Marks)

Answer 1.

Introduction

Human resource management is the most vital duty for any agency or business. A human resource manager operates a business flawlessly. They lease and manage all workers. We call it HRM. Human aid control is the most basic company that sets the firm’s policies and laws. HRM is the management of any employment and is considered a business asset.

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Q2. Discuss the pros and cons of at least four performance appraisal methods. (10 Marks)

Answer 2.

Introduction

An employee’s performance is evaluated through a performance appraisal. That is their report card, through which they evaluate their manager’s performance from the past to the present. Anyone who has worked for various companies may improve. It is meant to assess the quality of work performed by management and workers in an organization.

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Q3. Managers are proactively improving the employee selection process with various strategies that will ideally enhance corporate success. Some of these strategies focus on improving the quality of the individuals who apply for work as well as those individuals who are actually hired into the organization. Other strategies target the selection process itself and seek to improve the various activities involved in proper hiring. The overriding theme of these efforts is that the staffing and selection function is a key component of an organization’s strategy because the process ideally provides highly motivated and qualified employees who can ultimately impact the financial and operational well-being of a company.

Hallmark Cards is one company that emphasizes selection. It recently developed a recruiting metric called “staffing index” that enables management to track the degree to which newly hired employees are performing as expected on the job. A series of evaluations are conducted over time, and scores are compared to obtain a longitudinal perspective on the quality of the hiring decisions.

United Health Group is another organization that has improved its selection activities with proper strategic planning and execution. The company’s vice president of recruitment services decided to modify hiring procedures within the organization by splitting job candidates into two basic groups. The first group of individuals was comprised of high-level professionals who would be recruited by internal staffing specialists, while the second group included various staff and line personnel who would be acquired through outsourcing contacts. This “two-pronged” strategy enabled the company to save money through increased control and efficiency.

These various strategic selection approaches enable companies to improve the manner in which employees are hired and placed within a hierarchy of jobs. Many other strategies could be employed in different employment situations to improve the efficiency and effectiveness of selection. Overall, these efforts should increase the degree of fit between employees and organizations and increase the completion of strategic objectives.

a. Compare and contrast the two selection strategies used by the organizations discussed in the case. (5 Marks)

b. What other strategies might help organizations better utilize and manage selection activities? (5 Marks)

 

Answer 3a.

Introduction

A recruiting strategy is a vital tool for attracting top talent to your firm. Notable organisations choose applicants in unusual ways. Here are two approaches discussed.

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Answer 3b.

Introduction

A recruiting strategy is a vital tool for attracting great staff. An employee is crucial to any business since they can help it grow.

Essentials of HRM

Research Methodology

Research Methodology April 2022 Examination

 

Q1. The central bank of a country is exploring options to boost the economic activities post COVID. They are thinking to change the various interest rates to motivate investments and economic transactions. However, they are not sure whether this would yield the desired results. The research team in the bank have come up with a set of hypotheses and they are  confident  of conducting a  research  and  finding the outcome.  Answer the following questions:

What is hypothesis testing in research? Write the steps which is followed for the same. Include details of null and alternate hypothesis in your answer.  (10 Marks)

Q2. While going through a research paper in a leading journal you have came across the following model, comprising multiple variables:

Research Methodology April 2022
research methodology April 2022

Answer the following questions:

What is meant by “variables” in research? Identify and describe the following: dependent variable, independent variable, mediating variable, and moderating variable. (10 Marks)

Q3. A major FMCG company, headquartered in Mumbai, is planning to diversify its product portfolio. As part of the attempt, they have decided to launch a new product which is more of an ayurvedic variant of one of their famous oral hygiene brands. The research and development team have already come up with the composition and orders have been placed for the manufacturing of the units. However, the managers are still unsure whether they should launch the product in western India first or nationwide at the same time. You, as a research consultant, have been hired to look into the case. You have decided to use the hypothetico-deductive method to arrive at the conclusions.

a. Identify and explain the broad problem area.     (5 Marks)

b. How would you like to proceed further? (5 Marks)

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Organisational Behaviour April 2022 Examination

NMIMS Global Access

School for Continuing Education (NGA-SCE)

Course: Organisational Behaviour

Internal Assignment Applicable for April 2022 Examination

1. During lockdown when human face to face interactions were reduced and social distancing was a priority lot have people have watched videos on Youtube and learnt/tried a lot of D.I.Y. things and processes like make-up tutorials, food recipes, home care etc, the core foundation of watching others and doing was given as a part of which theory, by whom and in which year. Also state the 3 core concepts of this theory.

(10 Marks)

2. Your team members need some change in behaviour, you discussed this with your friend John. John recommends Law of Effects he felt it works on humans very strongly. John couldn’t remember the theory. Could you predict which theory is John referring to, who proposed this theory. Which four methods can be used in this theory for controlling behaviour of employees? (10 Marks)

3. Spread across 100 countries and its headquartered in India, Mahindra employs over 2,40,000 people. Tech Mahindra is one of only three Indian companies to be included in the Bloomberg 2020 Gender-Equality Index. They are constantly creating a transparent policy, valuing individual differences.

For Tech Mahindra, diversity of every kind is of importance. Be it diversity of one’s nationality or someone’s age, be it about gender, also about thoughts, or their abilities. In fact their constant endeavor is building a workplace that is ‘intentionally’ varied and diversified in every way possible.”

a. What are the lessons to be learnt from Tech Mahindra Gender-Equality Index?

(5 Marks)

b. What practices would you recommend other Indian corporate houses to enable change of diversity and sustain it. (5 Marks)

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